Tourism Bohinj started a new campaign at the end of August under the slogan: Alpine paradise under Mt Triglav in Slovenia. Pioneering a new destination-first sustainable tourism model.
What is the future of the travel industry? Will destinations finally turn to more sustainable tourism? These are the questions, we are trying to answer – looking for best practices within the destination and worldwide.
You can join the conversation on our LINKEDIN – Tourism Bohinj Green Movement profile.
We share best practices we love:
We would like to create a movement, that would generate successful sustainable tourism practices, convincing other destinations to follow these footsteps. The goal of the campaign is thus not the promotion of the destination, but the promotion of the idea, that it is crucial to create balance with nature, preserve natural resources and find solutions to minimise the negative effects of tourism.
We are not looking to compete with others, but rather finding ways to cooperate and further boost the positive effects of best practises.